mortem ad

(mor-tim ad)
verb.
death to. toward death.

A reason to call out what needs to end: greed, tyranny, fascism, and the systems that protect power at the expense of the many. We’re not here to soften the message or cut corners—especially when it comes to MAGA-style politics that undermine democracy and division for profit.

dare vitam

(da-re vee-tum)
verb.
to give life. dare to live

Choosing to live boldly and intentionally. Standing up, showing up, and acting with purpose—even when it’s uncomfortable. It’s about hope, rebuilding, and believing the future is worth fighting for.

JOIN THE REBELLION – Wear it Loud

Your Voice - Our Threads

We’re not here to play it safe.

Mortem Ad was born from the idea that silence is complicity and conformity is a slow death. We make apparel and accessories that say what you’re thinking—even when it makes others uncomfortable.

This isn’t fashion. It’s expression.

We Believe

In speaking first and worrying later

We Believe

Humor is a weapon and the truth is messy